The State of Green Business 2011
Noted environmental activist and business analyst Joel Makower and GreenBiz.com have released the fourth annual State of Green Business report. In it, Makower makes note of what he and his group...
View ArticleChanging Models of Ownership
On Shareable today, Claro Partners’ Rich Radka writes: In societies saturated by hyper-consumption, the joy of acquiring, of holding the new object in your hands and knowing with satisfaction that...
View ArticleIs Walmart the New Sheriff in Town?
We’ve written before about Walmart’s role in introducing consumers to the principles–and purpose–of sustainability. Now Advertising Age explores how the retail giant is throwing its weight around with...
View ArticleExtreme Couponing
Have you seen “Extreme Couponing”? OK, we haven’t either. It’s a new show on TLC (U.S.) that showcases those obsessive penny-pinchers who make creative use of coupons and promotions to reduce their...
View ArticleFrugality Holding Strong
Euro RSCG’s New Consumer study found signs of a populace grown weary of throwaway culture and the constant quest for more. Looking at the U.S. stats: 87% felt good about themselves when saving money...
View ArticleCan Businesses Make Consumers More Mindful?
An interesting piece by Terry Slavin in The Guardian, reporting on last month’s Guardian Sustainable Business Quarterly event. In it he discusses how leading companies such as Marks & Spencer in...
View ArticleZero-Packaging Grocery Store to Open in Texas
Last fall, we wrote about London’s Unpackaged grocery store. Now the packaging-free concept has come to the United States, courtesy of a group of entrepreneurs in Austin, Texas. They’ve created the...
View ArticleHelp Consumers Share Responsibility
In Marketing Green, Jacquelyn A. Ottman discusses ways in which socially conscious companies can help consumers share responsibility for living more sustainably. She recommends more targeted...
View ArticleWWF: Change the Way You Think
The World Wildlife Fund has put together a series of videos to get people thinking about personal and global consumption–and how to make it more sustainable. Here’s one about your morning latte. Did...
View ArticleTrend for 2012: Branded Ecomania
Unless you’ve been sleeping in a Styrofoam bed, you’ve no doubt noticed ecomania taking a global hold on everything from how we travel to how we dress, to how we wash our faces. With so much concern...
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